About Us

With its “look of real” quality and appearance, BeJé Designs has earned its place as one of the top wholesale costume fashion jewelry distributors in the accessories industry today. Offering over 400 individual styles ranging from Cubic Zirconia and Swarovski Crystal hoops, huggies, necklaces, diamonds by the yard, bangles,cuffs, engagement and stackable rings, BeJé Designs is known for its quality, versatility and expert design. BeJé’s “look of real” pieces have the luxury and brilliance of real diamonds without the costly price tag. Since its inception in 1991, BeJé Designs has been producing designer inspired fashion jewelry for women of all ages and styles. With a reputation for predicting trends and knowing exactly what her customers want, owner and designer Bea Jaffe has made BeJé Designs a global phenomenon. Utilizing only the highest quality materials and construction, Bea firmly stands behind her product, which is evident in BeJé’s loyal customer following. For them, BeJé Designs is the gold standard for success. They not only trust Bea’s creative instincts but her commitment to consistently produce products that exceed their expectations. At BeJé, we are as dedicated to designing unique and wearable jewelry as we are to creating personal relationships with all of our customers. We pride ourselves on knowing their clientele and what works for them. As the face and talent of BeJé, Bea enjoys traveling to market every few weeks to personally meet with her existing customers and make new connections. To Bea, her staff, and her customers, BeJé Designs is not just a business, it’s a family.

Meet the Designer

Bea JaffeOwner and designer Bea Jaffe has built an entire career based on the belief that a little can go a long way. Drawing from her own experience as a busy working mother, Bea understood that women want to look great without spending a fortune or time. As a result, she designed a complete line of fashion jewelry that has the brilliance of real diamonds but can be worn everyday from the office to the park to a night out. BeJe’s line has over 400 individual styles of Swarovski Crystal and Cubic Zirconia earrings, necklaces, bracelets, and rings, giving it the versatility to compliment any outfit and occasion. As talented as Bea is, she is equally as dedicated. BeJé’s amazing longevity is proof of that. What began as a small home business in 1991 with a few employees and one showroom has now expanded throughout the United States, Canada, Europe, and Japan in fine jewelry stores as well as better boutique and gift shops. BeJé’s “look of real” designs have also been featured in In Style, Glamour, Teen Prom and Mis Quince, to name a few, as well as Neiman Marcus, Signals, Arhaus, and Soft Surroundings. Bea’s pieces have also adorned the women of daytime television, including “As the World Turns” and “All My Children.” In 2006, Bea was nominated for the “Diva” Award. When asked for her recipe of success, Bea simply states, “It isn’t just about making great looking jewelry, it’s about how a woman feels when she wears it. As we know, true beauty comes from within, but a little bling never hurt anyone. The secret is knowing just how much!”